Friday, November 27, 2020

Mattel Sues McEnany for Trademark Infringement






By Jess Shutemi
Desert Rat News business writer

        LOS ANGELES – Toymaker Mattel Inc. today filed a trademark infringement lawsuit against White House press secretary Kayleigh McEnany.
        The civil complaint follows three cease-and-desist letters that attorneys for the El Segundo-based company have sent to McEnany since she assumed the position under President Trump in April.
           Filed in U.S. District Court, the lawsuit alleges that McEnany’s dress, demeanor, makeup, and IQ are “a blatant ripoff of the most iconic toy doll in world history.”
        The Barbie, based originally on a German street walker, was first sold in 1959 and has since had more than 500 makeovers.
        “Defendant McEnany continues to exploit for her own personal and political gain the decades of creativity and marketing on the part of Mattel,” states the lawsuit.
        McEnany – who has risen to fame recently by lying about everything Trump does – could not be reached for comment.
        But her attorney, Bim Beau DuFender, said the lawsuit is without merit, pointing to a trademark action that Mattel filed against MCA Records and Danish rock band Aqua for the 1997 hit song “Barbie Girl.” Mattel lost after the courts ruled the song was protected as parody under the First Amendment.
        “We will be making the exact same argument,” DuFender said. “It doesn't take a legal genius to see that Ms. McEnany is a walking, talking parody.

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